Ipsos
Summary
A global survey exploring public perceptions of AI, finding people are simultaneously excited and apprehensive about AI's potential impact on society and work.
Review
The Ipsos AI Monitor 2024 provides a comprehensive snapshot of global attitudes towards artificial intelligence, revealing a nuanced and complex public perception. The survey of 32 countries highlights a near-equal split between excitement and nervousness about AI, with 53% expressing enthusiasm for AI-powered products and services, while 50% feel nervous about its implications.
The research uncovers interesting regional variations, with Asia showing the highest excitement and the Anglosphere and Europe displaying more skepticism. Notable findings include perceptions of AI's potential impact on jobs (37% believe AI will improve their work), disinformation (37% think AI will worsen online misinformation), and discrimination (most countries believe humans are more likely to discriminate than AI). The study also reveals generational differences in AI understanding, with younger generations (Gen Z and Millennials) reporting higher levels of AI knowledge compared to Baby Boomers.
Key Points
- Global attitudes towards AI are mixed, with near-equal excitement and nervousness
- Younger generations demonstrate higher understanding and familiarity with AI
- Perceptions of AI's impact vary significantly across different regions and demographics