KPMG Global AI Trust Study
Summary
A comprehensive survey of 48,000 people across 47 countries explores public attitudes towards AI, highlighting rising adoption and critical trust challenges.
Review
The KPMG Global AI Trust Study provides a comprehensive insight into the current state of AI perception and usage worldwide. By surveying over 48,000 participants across 47 countries, the research reveals a complex landscape where AI adoption is rapidly increasing, yet public trust remains tentative. Key findings indicate that while 66% of people use AI regularly and 83% believe it will generate significant benefits, only 46% are willing to trust AI systems fully.
The study underscores the critical need for strategic interventions, recommending four key organizational actions: transformational leadership, enhancing trust, boosting AI literacy, and strengthening governance. These recommendations address the significant challenges revealed in the research, such as 66% of users relying on AI output without accuracy verification and 56% acknowledging work mistakes due to AI. The research provides a data-driven perspective on the urgent requirements for responsible AI development, emphasizing the importance of national and international regulation, with 70% of respondents supporting regulatory frameworks.
Key Points
- 66% of people use AI regularly, but only 46% trust AI systems
- 70% believe AI requires national and international regulation
- 83% expect AI to deliver wide-ranging benefits
- Urgent need for AI literacy, trust-building, and governance